Why SMBs Need a Specialized eCommerce Development Company

Whenever the term “eCommerce” is coined, the first names that come to mind are Amazon and Flipkart. Today, these eCommerce platforms have become household names. 

Witnessing their grand success, many small and medium-sized businesses have started embarking on the eCommerce world. Different industries like furniture, household goods, cosmetics, and even pharmacy have taken their business online. 

However, in today’s competitive era, having an eCommerce store is not enough to succeed. Instead, businesses need a custom eCommerce solution to attract and retain customers longer. 

And for this, SMBs need to partner with specialized eCommerce development companies. 

However, as SMBs have limited budgets, they think opting for custom eCommerce development is costly. But the reality is entirely different. If you are also an SMB and want a custom eStore, but your budget stops you from doing so, this blog is for you.

Today, this blog will give you the key reasons why SMBs need a specialized eCommerce development company.

A Steep Rise in the Demand for eCommerce for SMBs

According to a recent survey, the global eCommerce revenue is expected to be close to around 5.89 trillion U.S. dollars by 2029 at annual growth rate of 8.02%. 

Moreover, the average revenue per user (ARPU) is expected to be 1.56k U.S. dollars.

In these many years, the eCommerce market has witnessed massive growth. 

And this has become possible through the paradigm shift in customer preferences of choosing the comfort of shopping at their own pace. 

Around 5 billion people are using smartphones globally in their everyday lives. From daily grocery shopping to furniture to clothes, customers shop online rather than physically. Such high-end demand has made it necessary for every size business, including SMBs, to have an eCommerce solution. 

Why do One-Size–Fits-All eCommerce Solutions Not Work Anymore?

Now that you might have understood how much SMBS must have an eCommerce solution in today’s digital era. And startups and SMBs will obviously opt for pre-built solutions when it comes to having an eCommerce solution. 

The reason behind this is their limited budget. But do you know that although pre-built solutions seem cost-efficient, they are costly in the long run? Pre-built solutions have a fixed interface design and offer limited customization options, which makes it challenging for businesses to scale the solution when needed. Besides, the generic solutions are also limited in terms of:

• Third-party integration
• Advanced features and customization
• UX design

Due to such limitations, businesses now prefer to partner with specialized eCommerce development companies to have custom eCommerce solutions. Besides, several other reasons highlight the necessity for SMBs to partner with a highly experienced eCommerce development company, which we will discuss in the next section.

5 Core Reasons Why SMBs Need a Specialized eCommerce Development Company

Now, let’s have detailed insights into why it has become a primary need for SMBs to bind with an eCommerce development company to thrive in the digital world.

1. Crafts Custom Solutions for Every Need

Every eCommerce business, retail or wholesale, has different needs for which generic solutions fall short. Moreover, different businesses have different models to follow according to their needs to perform essential operations like adjusting pricing tiers, offering customized products, and managing bulk orders. Such operations might seem to be easy. However, they can result in a big mess if not handled carefully. 

For instance, a subscription-based pet food business will need to allow customers to set a custom meal plan for their pets, choose the delivery frequency, and upgrade or cancel subscription plans according to their needs. 

In such scenarios, pre-built solutions will definitely fall back due to limited customization options. However, a specialized eCommerce development company will thoroughly understand your business and design a custom solution that perfectly aligns with your needs.

2. Delivers Memorable User Experiences with Intuitive Design

9 out of 10 customers obviously leave your eCommerce portal without shopping after a bad experience. For any eCommerce solution, it becomes essential for businesses to have a solution with an intuitive and easily navigable interface. 

Because the first impression is the last. The complex interface and design make it confusing and challenging for customers to navigate and find their desired products. 

Specialized eCommerce agencies have expertise in making customer journeys smooth and memorable with a user-friendly interface and design. With easy search functionality, structured product showcase, detailed product descriptions and comparisons, and one-click checkout, eCommerce development companies ensure every customer always revisits your eStore.

3. Follows a Mobile-Centric Approach for Convenient Shopping

In the last few decades, mobile phones have come a long way from being a means of communication to becoming essential for people to accomplish their daily activities. That’s why smartphones accounted for around 80% of eCommerce website visits globally in 2024. So, whenever you plan to have an eCommerce website, it must be developed with a mobile-first design. 

Although pre-built solutions have a responsive design, they sometimes fail to fit onto different mobile devices. Specialized eCommerce development companies, on the contrary, follow a mobile-first approach in designing eCommerce solutions. With simple forms, large buttons, and mobile-friendly product galleries, the eCommerce development company ensures all customers, from mobile to desktop users, receive seamless and consistent shopping experiences.

4. Future-Proofs Growth with High-End Scalability

SMBs, especially startups, will start their eCommerce journey through a small number of product lines. However, as the business grows gradually, it will definitely need to widen its product lines. Moreover, there will also be an increase in website traffic. eCommerce websites can easily adapt to increased needs if they are scalable. 

And this is what an eCommerce website development company does. The specialized agencies do not build solutions; they just think about the present. Rather, they design the solutions while keeping future needs in mind. The experienced eCommerce company will build scalable eStores flexible enough to adapt to future needs and new technologies.

5. Ensures Smooth Integration with Third-Party Applications

An eCommerce business needs to perform numerous operations like tracking inventory and payments, and making strategies for acquiring and retaining customers. SMBs can smoothly manage all operations by integrating them into the eStore. While third-party integration might seem nearly impossible for pre-built solutions, the specialized eCommerce development company makes it happen. 

The experienced eCommerce development company builds custom solutions that can easily integrate with applications like CRMs, shipping platforms, and payment gateways. The smooth integrations allow SMBs to perform every operation efficiently and easily climb the success ladder.

Underlying Major Differences Between Pre-Built eStores and Specialized Companies

Here is the breakdown of the significant differences between pre-built solutions and those built by specialized eCommerce development companies, which will help make a smart decision.
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Technocrats Horizons – Your Effective Partner for Custom eCommerce Development

By becoming aware of the amazing benefits of partnering with an eCommerce development company, you might now be looking for an experienced eCommerce development company. But you need not make strenuous efforts to search, as Technocrats Horizons becomes your effective partner. Our 13+ years of expertise in eCommerce development have helped numerous SMBs in various industries achieve profitable results. Here’s a small glimpse of what you will get when you partner with Technocrats Horizons.

Wider Reach with Affordability at the Core

Our mission is to help SMBs reach successful heights with affordable means. That’s why our eCommerce solutions have affordable pricing, which allows SMBs to get a larger customer base without breaking the bank.

Highly Secure and Scalable

Our decade-long expertise has made us understand how security and scalability matter the most for eCommerce businesses. We build highly scalable eCommerce app solutions with strict adherence to all security protocols, thus ensuring your customer data always remains safe and secure from data breaches.

Embedment of Leading AI Technology

With AI being the present and future of the eCommerce world, we embed the leading technology in our solution to deliver successful growth that lasts for years with you.

Final Say

With increasing customer preferences for online shopping, the only way for SMBs to thrive in the competitive landscape is to have an eCommerce solution. For this reason, SMBs mostly opt for pre-built solutions. 

However, pre-built solutions cannot yield profitable growth for businesses because of customization limitations. For this reason, businesses need to partner with a specialized eCommerce development company that delivers future-secured growth and ROI to SMBs through user-intuitive design and high-end scalability.

Technocrats Horizons becomes your effective partner if you are looking for a specialized eCommerce development company to upscale your retail or wholesale business. With affordable pricing, leading AI technology, security and scalability, we help SMBs reach a global customer base.

Contact us now to access the premium yet affordable eCommerce development services.