Do you know that the furniture eCommerce segment will generate more than 430 U.S. billion dollars of revenue by 2029? That’s why most furniture businesses are opting for tailor-made eCommerce solutions.
With tailored furniture eCommerce solutions, businesses can build unique brand identities that generic eCommerce solutions fail to offer. Besides, furniture-focused eCommerce simplifies complex workflows that can make them efficiently lead the competitive landscape. Further, several other reasons make the furniture eCommerce solution the basic necessity for businesses to survive.
However, furniture businesses always consider why they should have an eCommerce solution. Besides, businesses often believe that building an eCommerce solution needs hefty pricing.
However, there are furniture eCommerce solutions agencies that offer affordable services to startups and SMBs.
Today, this blog will let you explore why you need a furniture-focused platform for your business.
As per the 2024 study by Oberlo, the number of online shoppers in 2024 year across the globe was 2.71 billion. So, if you wish to boost the global reach of your furniture business, then a furniture store eCommerce platform becomes your powerful weapon.
Besides this, numerous reasons make it necessary for furniture businesses to have an eCommerce solution. Let’s have a detailed view of the various reasons that prove the necessity of eCommerce solutions for furniture businesses.
Is having a physical store for your furniture business enough to have enhanced sales and ROI? Definitely not. The physical store will bind your company to geographical limits in a city, state, or country. This will always limit your customer base and sales.
However, a dedicated furniture eCommerce solution, on the other hand, will help you make your business reach global boundaries. So, with an eCommerce solution, limited sales opportunities never hinder your business success.
Cabinet Warehouses, a leading kitchen cabinet manufacturer, had a limited customer base because of the absence of a dedicated online platform. As a solution, our furniture-focused platform company, Technocrats Horizons, built a comprehensive eCommerce solution that allowed Cabinet Warehouses to showcase their products and tape into the global market with ease. The dedicated digital platform helped Cabinet Warehouses boost their sales and ROI effectively.
Furniture products enhance the elegance of spaces and other decor items. That’s why it becomes essential for the chosen furniture items to align perfectly with your space decor. This confusion often makes it challenging for customers, the physical store visitors, to make effective choices. This ultimately results in lost opportunities for furniture businesses.
In such scenarios, furniture eCommerce solutions prove to be the perfect medium. The furniture solutions offer features like product configurators and 3D rendering that allow customers to customize the furniture product as per their needs and virtually have the designed product’s real-time visuals in their actual space.
These customization and visualization tools help customers make adequate and proper buying choices. This also helps furniture businesses enhance shopping experiences that ultimately help client retention.
A recent study shows that cross-selling can increase sales profits by upto 30%. Moreover, you must rely on multiple strategies to sell your products in any business. Cross-selling and upselling are primary sales tactics that help you sell complimentary products and the primary purchase. In the furniture industry, sales of complementary items play a crucial role in uplifting the overall ROI. While you can cross-sell furniture products through physical stores, it is surrounded by drawbacks, such as not suggesting tailored products.
Effective cross-selling involves deeply analyzing customer behaviors and recommending products according to their preferences. For this, the furniture eStore becomes your solution.
The furniture eStores are embedded with AI-powered recommendation engines that help recommend personalized products by analyzing massive customer purchases and browsing history data.
For instance, if a customer purchases a dining table, the recommendation engines will help you recommend dining chairs that perfectly match their purchase. This tactic will help you sell additional items with ease.
TOV Furniture, a leading furniture brand in the USA, wanted to boost its online sales by selling complementary products. Our furniture business eCommerce solutions company crafted a product recommendation solution with AI’s help. This solution helped TOV boost its sales of complementary products with ease.
Furniture businesses usually have two types of buyers – retail buyers and wholesalers. And both kinds of buyers have different ways of purchasing items. Wholesalers will buy the products in bulk, while retailers will purchase in small quantities. This makes it challenging for furniture businesses to make accurate pricing calculations based on quantity.
Besides, furniture pricing is also decided based on the type of furniture product and the customizations the buyer needs. That’s why manual price calculations for furniture products become time-consuming and error-prone. The dedicated eCommerce solution can help you simplify such situations by offering dynamic pricing calculators.
These calculators make quick and precise calculations based on the quantity and customizations made by the customers. Besides, the calculators also help maintain customer transparency, which becomes the foundation for long-term relationships.
Furniture products have innumerable variations in size, color, and type. This makes it challenging for furniture businesses to manage a vast inventory. While manually managing a considerable product inventory is possible, it can become complicated always to keep track of stock levels. This ultimately produces out-of-stock situations. Besides the stock levels, managing custom orders can also be challenging.
Customers expect real-time status updates from the furniture businesses when they make an order. Besides, the expectancy of correct order delivery with the proper quantity is also high. Such inefficiency in inventory tracking and order delivery results in customer dissatisfaction, which leads to poor client retention rates.
The dedicated furniture online platforms help furniture businesses prevent such situations through inventory and order management solutions. The inventory management system enables you to manage a vast product inventory through automation easily.
Moreover, it tracks the product inventory and gives real-time stock updates to prevent out-of-stock situations. The order and delivery management system allows for the seamless management of orders through automated processes. Besides, it also allows you to track the order status and give real-time updates to the clients via push notifications. Such automation helps enhance customer satisfaction and confidence, which helps in the long run.
Here is the list of renowned furniture businesses that have reached the success heights with the help of furniture eCommerce solutions.
When discussing famous furniture eCommerce platforms, IKEA has become the best eCommerce platform for furniture. Founded in 2008, IKEA is widespread across the globe for its ready-to-assemble furniture items. The famous Swedish brand elevated its sales and online presence globally through AI-powered personalized recommendations and 3D virtual visualizations in real spaces.
Wayfair is another famous furniture retail eCommerce provider ruling the furniture market. This eCommerce solution significantly impacted how the furniture stores operated through its inventory and logistics management. The furniture eStore stands out from its customers by offering fast delivery and real-time order tracking.
With furniture products having several variants in terms of colors, size, and types, it becomes crucial for furniture businesses to showcase them effectively. West Elm, the famous furniture store eCommerce platform, has become successful with this in mind. It showcases its enormous product catalog in an organized way with detailed descriptions which allows buyers to make quick and effective decisions effortlessly.
Furniture businesses have various doubts about whether or not they should have an eCommerce solution. And, in today’s digital era, having a dedicated furniture eCommerce platform has become the utmost necessity. Besides, the furniture-focused eCommerce online store platforms offer various benefits, making them the perfect way to boost sales and ROI.
From enhancing global visibility to simplifying purchasing decisions, streamlining order and inventory management, and making complex calculations, a furniture eCommerce platform has become a one-stop solution for furniture businesses’ needs to have smooth operations and profitable outcomes.
Technocrats Horizons is a furniture eCommerce solutions company in the USA and India well-known for crafting affordable furniture eCommerce platforms. However, affordability does not mean compromising on quality. Instead, our furniture eCommerce solutions agency follows an agile development approach to know your needs and craft solutions specifically tailored to your unique needs.
Our extensive 13+ years of experience in the furniture market allow us to define solutions that become the perfect way for businesses to boost growth, making us one of the expert furniture eCommerce agencies.
If you are on the hunt for one of the leading and most affordable full-service furniture eCommerce agencies, Technocrats Horizons is the name.
Contact us now to get access to premium furniture eCommerce solutions services.
Book a free consultation to know how we can help you enhance efficiency in your eCommerce processes. Let’s begin this journey!